Jan 24, 2021  
2019-20 NSU Undergraduate Catalog 
    
2019-20 NSU Undergraduate Catalog [Archived Catalog]

MKT 4343 - International Marketing


CIP Code:

Description: Strategic implications of marketing in different countries and marketing management concepts necessary to accommodate changing market structure, strategic international alliances, ethics and social responsibility relative to global markets.

Credit Hours: 3
Contact Hours:

Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
Cross-listed: IBUS 4343.
Note: Credit cannot be earned in both IBUS 4343 and MKT 4343.