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Apr 18, 2024
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2019-20 NSU Undergraduate Catalog [Archived Catalog]
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MKT 4563 - Health Care Marketing
CIP Code:
Description: A review of concepts of planning and marketing and their application to the delivery of health care, assessment of community health care needs and resources in an ambulatory or clinical environment.
Credit Hours: 3
Contact Hours:
Prerequisite: MKT 3213 Principles of Marketing or ORGL 4443 Markets and Stakeholders with a minimum grade of C.
Cross-listed: HCA 4563.
Note: Credit cannot be earned in both HCA 4563 and MKT 4563.
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