May 02, 2024  
2009-10 NSU Undergraduate Catalog 
    
2009-10 NSU Undergraduate Catalog [Archived Catalog]

MKT 4343 - International Marketing

3 Hours. Strategic implications of marketing in different countries and marketing management concepts necessary to accommodate changing market structure, strategic international alliances, ethics and social responsibility relative to global markets. Prerequisite: MKT 3213.