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Sep 01, 2024
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2017-18 NSU Undergraduate Catalog [Archived Catalog]
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MKT 3423 - Sales Management3 Credit Hours Provides integration of effective management and marketing skills in contemporary management of sales teams, including developing skills in team building, territory management, planning, research, motivation, compensation of salespeople, budgeting, organizational goal setting, and sales management strategies in dealing with channel partners. Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
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