Jul 03, 2022  
2019-20 NSU Undergraduate Catalog 
2019-20 NSU Undergraduate Catalog [Archived Catalog]

MKT 3663 - Retail Management

CIP Code:

Description: Strategic framework is developed for understanding retailing principles. International environmental issues affecting implementation of retail strategy and operational aspects of planning involving customers and ethical influences are explored.

Credit Hours: 3
Contact Hours:

Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
Restrictions: Junior standing or above.