May 18, 2024  
2021-22 NSU Undergraduate Catalog 
2021-22 NSU Undergraduate Catalog [Archived Catalog]

MKT 3453 - Sales and Sales Management

Description: Principles and techniques of personal selling are addressed. Management concepts including supervision, control of sales divisions, sales planning, research, motivation, compensation of salespersons, and ethical issues are discussed.

Credit Hours: 3
Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
Restrictions: Junior standing or above.