Feb 04, 2023  
2021-22 NSU Undergraduate Catalog 
    
2021-22 NSU Undergraduate Catalog [Archived Catalog]

MKT 3663 - Retail Management


Description: Strategic framework is developed for understanding retailing principles. International environmental issues affecting implementation of retail strategy and operational aspects of planning involving customers and ethical influences are explored.

Credit Hours: 3
Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
Restrictions: Junior standing or above.