Jan 26, 2023  
2021-22 NSU Undergraduate Catalog 
    
2021-22 NSU Undergraduate Catalog [Archived Catalog]

MKT 4263 - Advanced Digital Media Marketing


Description: Students build on their understanding of digital media marketing with hands-on experience in designing, implementing, and managing a digital marketing plan.  Students explore advanced digital marketing concepts such as design, crisis communication, and analytics.

Credit Hours: 3
Prerequisite: MKT 3213 Principles of Marketing and MKT 3263 Introduction to Digital Media Marketing with a minimum grade of C.