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Mar 10, 2026
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2022-23 NSU Undergraduate Catalog [Archived Catalog]
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MKT 4263 - Digital Media Marketing
CIP Code: 090702
Description: Students gain an understanding of harnessing digital media tools for marketing purposes with an emphasis on social media platforms. Students apply their learning with hands-on experiences in designing, implementing, and managing digital marketing plans.
Credit Hours: 3
Lecture contact hours per week: 3
Prerequisite: MKT 3213 Principles of Marketing with a minimum grade of C.
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