MGMT 5573 - Digital Ventures

CIP Code: 520703
Description: Students explore the requirements, decisions, and technologies required for starting a new digital business focusing on finding a business idea, building a prototype, customer acquisition, and launching the business. Students will build a business plan and website.

Credit Hours: 3
Lecture contact hours per week: 3
Restrictions: Must be admitted to the Accelerated Bachelor’s to Master’s Degree Program. Credit may not be earned toward the bachelor’s degree for both MGMT 4573 Digital Business and MGMT 5573 Digital Ventures.
Note: GC.