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Nov 23, 2024
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2022-23 NSU Graduate Catalog [Archived Catalog]
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PMBA 5363 - Domestic and Global Marketing Management
CIP Code: 521401
Description: Students will develop the skills to create a marketing plan in an increasingly global economy and uncertain environment. Students will analyze case studies to master the application of marketing tools for business decision support.
Credit Hours: 3
Lecture contact hours per week: 3
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