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Sep 27, 2024
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2010-11 NSU Undergraduate Catalog [Archived Catalog]
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MKT 3453 - Sales and Sales Management3 Hours. Principles and techniques of personal selling are addressed.
Management concepts including supervision, control of sales
divisions, sales planning, research, motivation, compensation of
salespersons, and ethical issues are discussed. Prerequisite: MKT 3213 and junior standing or above.
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