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Dec 13, 2025
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2009-10 NSU Undergraduate Catalog [Archived Catalog]
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M C 4843 - Research for Communication3 Hours. Basic quantitative and qualitative research methods used in
advertising, journalism, and public relations. Focus on research of
audience behavior patterns, media buying and planning, advertising
testing techniques, polling and focus group techniques. Prerequisite: M C 1103, M C 2103, and M C 3233 (every Fall, Spring).
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